Hi I'm India Moffett, Founder and CEO of Oh Indy.

Growing up, I was always the girl who loved shopping, fashion, and personal style. I remember filling notebooks with sketches of different outfits and creative designs. I was constantly experimenting with fashion, thrifting pieces, and even cutting up clothes to create something new.

When I discovered Pinterest in middle school, it was a complete game changer. It was around the same time that my identical twin sister, Asia, and I stopped dressing alike and began developing our own personal styles. Looking back, that was where my love for creativity and individuality truly began.

After high school, my sister and I started working at a local boutique. Helping customers find pieces they love and feel confident quickly became my favorite part of the job. From that moment on, I knew this industry was where I was meant to be.

What I loved most was realizing that this was about so much more than clothing. It became a place where women gathered, shared life updates, celebrated milestones, prepared for special occasions, and connected with one another. The sense of community was just as meaningful as the clothes themselves.

For years, owning a boutique remained a dream that never left my mind. I didn't know when it would happen or exactly how I would get there, but I knew it was something I wanted to pursue. After college, countless hours of research, and years of contemplation, I finally decided to face my fears and take the leap. I turned "one day" into "day one".

I am so glad you're here. My goal has always been to do more than help you find something to wear. I want Oh Indy to inspire confidence, encourage you to step outside your comfort zone, and remind you that it's never too late to take a leap and try something new.

I hope every piece serves as a reminder to visualize your highest self and start showing up as her each and every day.

Finding your style doesn't have to be a challenge. At Oh Indy, we thoughtfully curate timeless pieces with you in mind. Every collection, every detail, and every decision is made with intention.

Thank you for supporting my dream and for trusting Oh Indy. If you made it this far, this is officially your sign to go after that goal you know you have always wanted to do. We're rooting for you too!

xoxo, India